If you watched ABC’s hit show “Shark Tank” last season, you heard a lot about the “crowdfunding” phrase. The series entrepreneurs look easy to raise hundreds of thousands of dollars on platforms like Indiegogo and Kickstarter, but the truth is that it’s really hard for the right people to discover your idea.
InventureX is a marketing company specializing in crowdfunding campaigns since 2012. Putting them in your corner is the best way to reach your fundraising goals.
How crowdfunding can help entrepreneurs
Traditionally, potential entrepreneurs must sell their idea to a bank or angel investor to the point that they put up hundreds of thousands of dollars to make it happen. Money is far from being free because you usually have to give up a large chunk of your capital to close a deal.
Crowdfunding is an alternative method of increasing the capital you need to start a business. Instead of seeking a huge sum from a traditional lender, you are instead seeking small contributions from several lenders on the Internet. A contribution of $ 100 will not be enough to start your business, but many thousands are enough.
Better still, your lenders do not expect equity that could be worth millions. Instead, you can “pre-sell” your idea and deliver your product or service at no extra cost when it’s ready. This encourages funders because they can become the first to have something cool, while protecting your equity so that your business stays yours.
Even better, crowdfunding is flexible. You can offer early users a limited edition production series that will never be available again, or even allow them to participate in the final design of a product. This encourages potential funders who have a lot of money to contribute more while reassuring those with modest means that their contributions are also important.
How InventureX helps with crowdfunding
Unfortunately, most Indiegogo and Kickstarter launches do not reach their fundraising goal on time. Donors are only billed once a company has enough contributors to become viable, so all the money you have collected simply disappears if you are not in the business. height. Talk about a disappointing time waster!
InventureX has an 86% success rate in helping its clients meet or exceed their stated goal, helping to ensure that your efforts will not be in vain. They do this by generating a pre-launch buzz for your idea, followed by targeted ads on Facebook and a viral marketing campaign on social networks to make sure the right people see what you do.
The company can also help you with your brand, ensuring that your message is really in tune with your target audience. This usually includes shooting a promotional video, an essential step that often goes awry if it is attempted without any experience or expertise.
Most importantly, InventureX can help you set the right goal. Aim too high, and you will end up with nothing because you could not hit it. Aim too low, and you will not have the resources to produce everything you promised to your backers. This often leads to a costly legal struggle that your fledgling business is unlikely to survive.
Several positive reviews
Many companies have already exceeded their fundraising goals thanks in part to the services of InventureX. For example, serial entrepreneur Agam Berry recently praised the company on his personal account. He praised the company’s willingness to help entrepreneurs develop a business plan that shows investors where their money will go as a milestone for any business.
Similarly, TheStartUpMag.com has noted the growing popularity of crowdfunding in their recent InventureX review. The competition is fiercer than ever, so a company like InventureX can help you stand out.
Finally, StarterPad.com discussed the collaboration process with InventureX in their recent review. The company examines the idea of each prospective customer before agreeing to represent them, thus providing an essential validation function that potential investors appreciate.
Follow InventureX to find out more
If you want to know more about what InventureX does or how it can help you, you can follow the company on social media platforms such as Twitter, Facebook and LinkedIn. You can also visit InventureX.com for all the latest developments!